Createl
Createl is a creator marketplace for brand deals: verified campaigns, fair payouts paid on time, a real creator profile and performance tracking.
Createl is where creators find real brand work and brands find creators who will actually deliver. Verified campaigns, clear deliverables, agreed payouts, and a profile that carries your track record from one deal to the next.
It is also a community. Creators collaborate, compare notes on what a fair rate looks like, and grow their craft alongside people doing the same job, which is the part most marketplaces leave out.
The two problems Createl solves
For creators the problem is not talent, it is access and trust. Brand deals arrive through DMs from agencies nobody can verify, with a brief that changes and a payment date that slips. Time spent chasing is time not spent making.
For brands the problem is the mirror image. Follower counts are easy to buy, past work is hard to check, and a campaign can stall because one creator went quiet. Createl puts both sides in a structure where the brief, the deliverables and the payout terms are written down before anyone starts.
What creators get
Verified brand campaigns
Every campaign on Createl is checked before it goes live, so the brief you apply to is a real budget rather than a fishing expedition.
Fair payouts, on time
Rates and payment timelines are agreed up front and tracked in the platform, which removes the awkward follow up message entirely.
A creator profile
Your work, your categories and your results in one public profile that grows with every completed campaign.
Performance tracking
See how your deliverables performed rather than guessing, and take that evidence into your next rate conversation.
Ready to apply
Browse open campaigns and apply. No cold pitching, no waiting for an agency to remember you exist.
Community and collaboration
Connect with other creators, collaborate on work that needs more than one person, and learn from people at your stage.
What brands get
A single place to brief a campaign, review creators against real performance history rather than a media kit, and run the whole thing to a schedule. Deliverables, approvals and payouts sit in one thread, so nobody is reconstructing the agreement from a chat log three weeks later.
| Concern | How Createl handles it |
|---|---|
| Is this creator real? | A profile built from completed campaigns, not a self reported media kit |
| Will they deliver? | Deliverables and deadlines are explicit and tracked in the platform |
| What did it achieve? | Performance tracking against the campaign, visible to both sides |
| How do we pay? | Agreed payout terms handled through the platform |
How a campaign runs
Brand posts a verified brief
Deliverables, categories, timeline and budget are set out before the campaign is visible to creators.
Creators apply
Creators browse open campaigns and apply with their profile attached, so the brand reviews evidence rather than a pitch.
Deliver, track, get paid
Work is submitted, performance is tracked against the brief, and the payout follows the agreed terms.
Early stage platform
Createl is growing its creator base and campaign volume. Coverage is strongest in the categories where creators have already joined, so tell us what you work in when you sign up.
The brief did not change halfway through and the money arrived when they said it would.Lifestyle and food
Part of the wider platform
Createl runs on the shared TinTorch account, so creators and brands sign in once across the suite. Campaign links and creator bio pages use n10 Links for branded short links and analytics, brands manage the relationship side in TinTorch CRM, and assets move through TinTorch Transfer. Campaign strategy and paid amplification are handled by our digital marketing and marketing strategy teams.
Join as a creator or brief a campaign
Tell us which side you are on and we will get you set up.
Queries raised before signature
Everything worth knowing about Createl.
01What is Createl?
A creator marketplace and community where brands post verified campaigns and creators apply, with deliverables, payouts and performance tracked in one place.
02Does it cost creators anything to join?
Joining as a creator and applying to campaigns is free. Createl earns on the brand side of a campaign rather than by charging creators to see work.
03What does a verified campaign mean?
The brand and the brief are checked before the campaign goes live, so creators are not spending time on speculative requests with no budget behind them.
04How do payouts work?
Rates and payment timelines are agreed before work starts and tracked through the platform, so the payout terms are documented rather than remembered.
05Do I need a large following?
No. Campaigns look for fit with a category and audience rather than raw follower count, and smaller accounts often convert better for niche briefs.
06What goes on my creator profile?
Your categories, your work and your results from completed campaigns, which is what brands review when they shortlist for a brief.
07Can creators collaborate on one campaign?
Yes. Some briefs need more than one creator, and the community side of Createl exists so those collaborations can form.
08How does performance tracking work?
Deliverables are measured against the campaign brief, and both the creator and the brand see the same numbers afterwards.
09As a brand, how do I post a campaign?
Set out the deliverables, categories, timeline and budget. Once verified, the campaign opens for creators to apply.
10Who owns the content produced?
Usage rights are part of the campaign brief and agreed before work begins, so both sides know what is licensed and for how long.
11Which categories are covered?
Coverage is broadest in the categories where creators have already joined. Tell us your niche when you sign up so we can match briefs to you.
12Is there a separate login from other TinTorch products?
No. Createl uses a TinTorch Account, so one login works across the products on the platform.
Sign off and we start
Tell us what you are trying to build. You will hear back from an engineer, not a sales desk.
- For
- e10 Infotech Private Limited
- Office
- Mumbai, Maharashtra
- Established
- 2011
- Direct line
- +91 86574 40720